Swifties nationwide turned Black Friday into a Taylor Swift shopping extravaganza, with fans lining up early at Target stores to snag exclusive merch. The retail chain, in collaboration with Swift, offered limited-edition items like The Tortured Poets Department: The Anthology on vinyl and CD, along with the highly coveted The Eras Tour Book.
What’s New?
- Anthology Release: The 35-track album, featuring four bonus acoustic songs, made its vinyl ($59.99) and CD ($17.99) debut at Target. Previously available only digitally, this Black Friday drop caused long lines and online buzz.
- The Eras Tour Book: Priced at $39.99, this 256-page hardcover includes over 500 photos, behind-the-scenes moments, and personal reflections from Swift about her record-breaking global tour.
The Swiftie Experience
Fans braved early mornings and freezing temperatures, with some reporting over 100 Swifties queued up by 5:45 a.m. in Southern California. Midwest fans endured the chill to grab these exclusive collectibles, all while Taylor Swift’s music set the soundtrack for shopping in-store.
A Global Phenomenon
Swift, fresh off a six-night Toronto residency, is set to conclude her blockbuster Eras Tour with three final shows in Vancouver this December. “Thank you to the fans who made this tour what it became,” the pop icon shared in a heartfelt note about her 100+ show journey across five continents.
Stay tuned to WrapUp TV for more on Taylor Swift’s latest moves and her cultural takeover!