Demi Lovato is once again signaling a fresh chapter—this time by wiping her Instagram clean on Wednesday, July 9, leaving just one post behind.
The bold move, which comes exactly ten years after her hit “Cool For The Summer,” has fans buzzing about a brand-new music era. It follows subtle hints like a changed Spotify profile photo and the disappearance of her official website. She even reposted a throwback from June 2016, sending Lovatics into full detective mode.
Fans on social media have been speculating that Demi’s next era might take cues from iconic reinventions by artists like Taylor Swift and Miley Cyrus. “I mean, ‘Cool For The Summer’ was a nice little bop,” one Reddit user commented. “I wouldn’t be totally uninterested. It just depends on what her new music sounds like!”
Lovato also recently opened up to Teen Vogue about the dark side of child stardom and her ongoing mental health journey—leading many to believe her next project could be more raw, personal, and stripped-down than ever before.
Demi Lovato’s Instagram now features just one striking image: the singer in a backless black dress against a crisp white backdrop, captioned, “i’m not so sure, i’ve ever felt like this before.”
The photo has quickly racked up likes and comments from fans who are anxiously trying to piece together what’s coming next from the Camp Rock alum. “Oh my God, I’m freaking out,” one fan wrote, while another added, “We’ve missed you!”
For super fans, the wait for answers might not be long—Demi linked her official mailing list in her Instagram Story, hinting that a major announcement could be right around the corner.
