DDG had plenty to say for people taking shots at Kai Cenat’s new clothing brand, Vivet.
Jumping on a livestream, DDG said he plans to buy Kai’s “full collection when it drops.” He also called out Cenat’s critics, accusing them of being quick to line up for Jordans and “white men shit,” while tearing down Kai for trying to do something different and “change” the “trajectory” of content creators.
“Quit hating on my dog, man. But y’all buy these random, random-ass white man shit, and you would just buy it and buy it and buy it and stand outside for Jordans and all this other shit,” DDG said.
“But when you see a young n***a trying to do something different and change the motherfucking trajectory of fucking content creators and get into this fashion shit, y’all want to hate on it. But you would walk your same stanky ass in Foot Locker and set up a fucking tent for some fucking J’s that dropped 20 fucking years ago.”
He kept going, saying, “Can’t stand this goddamn community, n***a. You don’t even know who the fuck made them goddamn J’s. And you don’t know who the fuck made them damn whatever the fuck you got on right now. You don’t know who made that shit.
“If your ass gonna spend your money on it, you ain’t never write no fucking hate comment or tweeted bad about them n***as. But since you know the n***a that’s making this shit, and you watch the n***a and all this other shit, now it’s a fucking problem. Can’t stand you n***as.”
DDG also added, “Every n***a that’s successful, when they try to do something different, you always hate on them.”
Earlier this month, Cenat officially introduced Vivet with a dramatic “I quit” video on YouTube that made it seem like he was stepping away from streaming.
“I quit overthinking,” he said in the video. “I quit staying in my head about the goals I have and if I pursue them, whether they are going to work or not. I want to push limits to see what I can truly create in life.”
Earlier this week, Cenat shared photos of his Vivet journal on Instagram, offering a glimpse into his creative process. The comments quickly filled up with criticism, with several people labeling the brand “mid.”
Despite the backlash from fans, Cenat still made his way to Paris Fashion Week, where he was spotted carrying his Vivet journal.
