Chanel has officially announced model Bhavitha Mandava as a new house ambassador, marking a major step forward in her rapidly growing fashion career.
Mandava first walked for Chanel last season during creative director Matthieu Blazy’s debut collection with the brand. She quickly captured attention, making history as the first Indian model to open a Chanel show when she led the Métiers d’Art presentation in New York City in December.
Before stepping into the fashion industry, Mandava was studying for a master’s degree in integrated design and media at New York University’s Tandon School of Engineering. Her journey into modeling took an unexpected turn when a scout spotted her on the subway in New York City.
Just weeks after being discovered, she landed a runway spot in a show by Blazy, who was then at the helm of Bottega Veneta. Since that moment, Mandava has steadily become one of the designer’s most notable collaborators.
While announcing her new role with Chanel, Blazy praised Mandava, highlighting both her character and the energy she brings to the brand.
“Since we met, Bhavitha has never ceased to amaze me,” Blazy said in a statement. “She’s intelligent, grounded, and carries a real sense of joy. We’re thrilled she’ll be part of this new chapter with Chanel.”
Mandava’s rise in the fashion world has also come with several memorable milestones. After opening the Métiers d’Art show, she shared an emotional video online showing her parents watching the broadcast from home and celebrating the moment, a clip that resonated widely with fans.
The 26-year-old model has continued to gain momentum. Earlier this year, she closed Chanel’s haute couture show in a bridal look and has since graced the covers of major magazines, including British Vogue and i-D.
Mandava said becoming a Chanel ambassador holds deep meaning for her, especially because of the brand’s long-standing connection to strong, modern women.
“Chanel has always represented the spirit of the modern working woman in motion,” she said. “That’s something I deeply connect with, and I’m proud to embody it.”
Her appointment also continues Chanel’s tradition of turning standout runway models into ambassadors, following in the footsteps of names like Inès de la Fressange and Claudia Schiffer.
