Even Central Cee has traded in his signature Nike Tech fleece for the quarter-zip-and-matcha lifestyle.
Just months after saying he kicked off the Nike Tech trend in the U.S., Cee shared a TikTok on Monday showing himself sipping matcha while rocking a quarter zip. Fans wasted no time flooding the comments, stunned at the unexpected switch-up.
“Nike tech’s most loyal person just switched up,” one person wrote.
“Bro was the best soldier of nike tech,” another user added.
Creator Jason Gyamfi kicked off the quarter-zip-and-matcha wave on TikTok earlier this month, declaring it was time to level up from Nike Tech tracksuits. The movement caught on fast — Google searches for quarter zips have spiked, and sales are up by 25 percent.
With more people making the switch, you’re probably thinking about which sneakers match the new look, and that’s exactly where we come in.
