Timothée Chalamet has cooked up a wild promo idea for Marty Supreme — and it includes the Tyler, the Creator–founded Camp Flog Gnaw.
With just over a month before the sports comedy-drama hits theaters on Christmas Day — starring both Chalamet and Tyler (credited as Tyler Okonma) — the actor hopped on X to share what looked like a “meeting” with the film’s so-called marketing team. The clip mostly showed Chalamet pitching increasingly outrageous ideas to make the movie’s debut, as he put it, “one of the most important things that happens on Planet Earth this year.”
He started with concepts like flooding stores with “thousands of Wheaties boxes” and painting the Statue of Liberty and Eiffel Tower orange, but eventually landed on a blimp that reads “Marty Supreme” across the top and “Dream Big” across the bottom.
“Everywhere you go—Marty Supreme blimp,” Chalamet insisted around the 10:30 mark in the video. Even when someone on the Zoom pushed back, he doubled down and encouraged them to embrace the vision.
“I don’t wanna personally get in it because I have a fear of flying,” Chalamet joked.
The actor then turned his attention to Camp Flog Gnaw, which was pushed from this weekend to next because of severe weather in Los Angeles.
“Like, even [as] Tyler is headlining Flog Gnaw, we should have the blimp go above Camp Flog Gnaw and rain Marty Supreme ping-pong balls,” Chalamet added.
Someone on the call pointed out that dropping ping-pong balls over a festival crowd might be a “safety hazard,” though she reassured Chalamet they would at least “think” about it.
“And I don’t want to put anybody in an unsafe condition, too,” Chalamet replied. “But I also don’t wanna be too safe about putting out this movie. If it’s the difference between someone losing an arm and putting out the movie and someone gaining an arm intellectually when they see it, I’m a fan of the latter.”
As the “marketing team” supposedly begins talks with Goodyear, Marty Supreme — inspired by late table tennis legend Martin Reisman — is still set to hit theaters on December 25. The A24 film, directed by Josh Safdie, also features Gwyneth Paltrow, Odessa A’zion, and Fran Drescher.
