Blueface continues to be one of the internet’s most talked-about and controversial personalities. The rapper has remained a frequent subject of headlines, many of which involve his relationships with Chrisean Rock and his pregnant girlfriend, Nevaeh.
In recent months, Blueface has largely stepped away from music and has also taken a break from reality television. To make up for those lost sources of income, he has shifted his focus toward the streaming world.
The artist now streams on Kick, and many of his viral moments online have come directly from his broadcasts on the platform. Without his Kick streams, much of the content circulating about him likely wouldn’t be appearing across social media feeds.
It seems the move has been paying off, as Blueface revealed in a social media video that his streaming career is bringing in a significant amount of money. According to the rapper, he is earning $25K per week from Kick.
According to the video above, only around $1,000 of Blueface’s weekly earnings reportedly comes from subscriptions. The majority of his income, about $24,000, is said to come from brand deals and advertising revenue. The setup is similar to Twitch’s monetization system, though Kick has gained attention for having more relaxed terms of service. Many things that could potentially result in a ban on Twitch are often allowed on Kick.
Based on those figures, Blueface could potentially earn more than $1 million annually if he continues maintaining the same level of consistency. On top of that, his streams can be repurposed into YouTube content, creating another stream of revenue.
The situation highlights how beneficial streaming can be for creators who already have a large audience and loyal fanbase.
